My telephone system and cell phone drive my practice as a criminal defense attorney. I tell my clients they may call me any time of the day or night, and they depend on my being available or calling right back. Of course, when I am in the courtroom all day or when I need peace and quiet for preparing documents and briefs, the phone messages back-up. The list of missed calls gets pretty large, and the voicemails back-up, too. Usually, the clients say simply, “George here, call me at…”
I depend on the Reverse Mobile telephone number look-up service to make sense of all those missed calls, and I have used the information from the service to help me computerize all of my case files. With just a telephone number, I not only can identify a client but also pull-up data about his case, its status, his or her fee schedule and all the rest.
With new clients, I can greet them by name when I return their calls, and I usually can develop a few personal questions to gain their trust, because I can infer a little about each person from their zip codes and e-mail addresses. With clients who have “disappeared”—the ones who have missed appointments or whose trials are rapidly approaching—I can find alternative phone numbers, and I send post cards to their addresses. And when “George” calls, using the reverse phone look-up service, I can figure which “George” and why.
My practice depends on the phone, and I depend on the reverse phone look-up to make my phone even more powerful.
As an example from an actual client of mine, Fred from down at the hardware store needed to hire a new person for his tool department, he placed an ad in the local paper, and he put another one on the internet. Fred didn’t think much of it. But with the economy the way it is, people came out of the woodwork applying for that job. My goodness, ol’ Fred was overwhelmed. One afternoon, he had a line of people practically out the front door—so crowded a person couldn’t tell an applicant from a customer, which to Fred’s way of thinking was not a great way to run a business.
Well, Freddie, Jr.—you know, the “and Sons” of Fred and Sons—had a great idea. Freddie just went down that line of eager applicants, writing down their names and telephone numbers, telling each one, “We’ll call you for an interview.” Then, Freddie took that list, and he went to work with the Reverse Mobile phone number look-up service. Right away, Freddie could find out where the people lived and how to reach them not only at home but by their cell numbers, too. More importantly, with the data he collected, Freddie could go on to investigate their backgrounds—see who might have a criminal record or an outstanding warrant, see others who might have credit problems, and, more importantly, find-out who the good citizens were.
After just an hour or so with that Reverse Mobile directory, little Freddie narrowed that list of fifty applicants down to the three he thought looked promising, and he called them on in for interviews. Big Fred, he joked later, “Maybe we should change the name to ‘Sons and Fred’.”